awards Sponsorship Kit
About
Across Asia Pacific, countries and cities are competing to become design capitals in their own right, producing and attracting design talent and making an effort to become more creative and bolster their soft power. This has brought a renewed focus on design as a byword for the way we live and as a necessity for the future of our planet.
As an established authority on Asian design, Design Anthology wants to showcase and celebrate regional talent through the Design Anthology Awards. The awards are a way to acknowledge the importance of design in today’s culture and industry, and recognise the talent and vision in the region.
Sponsoring the Design Anthology Awards is a unique opportunity to present your brand as a leader and supporter of design, creativity and culture, and to network with the movers and shakers in the Asia Pacific design community.
Format
The inaugural Design Anthology Awards, held in 2019, was a resounding success. Finalists travelled to Hong Kong from around the world, and the judges and sponsors got to meet and network with the crème de la crème of design talent while entertaining guests at an upscale gala event that provided unquantifiable brand exposure.
In 2021, due to the COVID-19 pandemic, the Design Anthology Awards pivoted to a hybrid online event. Winners were announced online and trophies were shipped off, while our team in Hong Kong hosted a more social cocktail party and a day of design-related talks with local luminaries at the Hong Kong showroom of our trophy sponsor, Lasvit.
Long, formal awards ceremonies are out of favour with many designers and media. After years of isolation and disconnection, people want togetherness — networking, socialising and sharing stories in a relaxed setting. We also think there is more value for sponsors to be involved in a smaller, more intimate event, and our team can tailor something specific for the right partner.
With this in mind, we held an intimate event at the Tokyo Toranomon EDITION, and this type of togetherness is what we will bring to the 2024 edition, capped off by an event in Singapore.
Three categories, 19 awards to be won
People
Architect
An individual active in architecture, urban planning and/or landscape architecture
Emerging Talent
A young designer who brings a fresh take or aesthetic to their designs, whether in architecture, interiors or products
Interior Designer
An individual active in interior design; this may be in residential, commercial and/or other areas
Industrial Designer
An individual active in product/industrial design
Female Designer
A noteworthy female industrial or interior designer or architect who has made a significant contribution to the field
Ambassador
An individual with a strong profile in promoting or representing design from Asia, Australia or New Zealand outside of the region — for example, a designer, a writer, a patron, a collector, an educator
Vanguard
An individual with a visionary approach towards design and who redefines design
Places
Commercial Spaces
This award recognises excellence in the architectural or interior design and realisation of spaces such as offices and co-working facilities
Cultural, Art & Educational Spaces
This award recognises excellence in the architectural or interior design and realisation of cultural spaces such as art galleries, museums and educational facilities
Hospitality Spaces (Dining)
This award recognises excellence in the design and realisation of food & beverage spaces
Hospitality Spaces (Hotels)
This award recognises excellence in the design and realisation of hotel and resort spaces
Residential Living Spaces
This award recognises excellence in the design and realisation of private living spaces
Residential Living Spaces (Compact)
This award recognises excellence in the design and realisation of small private living spaces (up to 1,000 square feet in size only)
Retail Spaces
This award recognises excellence in the design and realisation of retail spaces
Products
Furniture
This award recognises excellence in the design and realisation of residential, commercial or other furniture pieces or collections
Lighting
This award recognises excellence in the design and realisation of indoor or outdoor decorative lighting
Accessories
This award recognises excellence in the design and realisation of furnishings, homewares, tableware and so on.
Textiles
This award recognises excellence in the design and realisation of textile products
Craft
This award recognises excellence in the skilled creation of handmade products
Entry Eligibility
Participants:
Must be working in the Asia-Pacific region
May be individuals or groups
Must pay an entry fee of USD 150 (Design Anthology subscribers) or USD 250 (non-subscribers)
Work:
Must be original
Must be located in the Asia-Pacific region
Must have been completed between 30 January 2023 and 30 July 2024
Must demonstrate artistic intent in addition to technical proficiency
Must be innovative, in the sense that it updates tradition
Each award also has specific criteria that will form part of the entry terms.
How Entries Are Assessed
We have selected jury members and designed the judging process to have rigour, transparency and quality.
Jury
We select judges based on not only their merits and achievements as designers, but on their combination of design disciplines, places of origin and their representation of the broader design community. The panel has a high level of female representation. Disciplines span architecture, interiors, product design, design education, curation and communications.
The majority of judges are based in Asia Pacific, while others are based overseas. The standard of work in Asia is equivalent to any around the world, so we believe that having international judges means the Awards are objective and held to world standards, reinforcing their credibility.
Judging process
The process takes place over several stages. First, the Design Anthology team vets all entries for conformance with the submission criteria. We then shortlist entries to a total of maximum 20 per award; these 20 most clearly represent the excellence, innovation and artistic vision needed to be recognised in the Awards. We anonymise the entries and send them to the judges individually with a scorecard.
Each judge then grades all works presented without correspondence with the other judges. The judges return their scorecards, and the scores are tallied and checked, and finalists and winners determined.
People
Astrid Klein & Mark Dytham
Klein Dytham architecture
Japan
Fiona Lynch
Fiona Lynch Office
Australia
Places
Max Worrell & Jejon Yeung
Worrell Yeung
United States
Wenjing Huang
OPEN Architecture
China
Products
Luca Nichetto
Italy
Olivia Lee
Singapore
Key Dates
15 March 2024
Official announcement of Awards 2024 and judges confirmed
15 March–31 July 2024
Portal open for submissions
1-14 august 2024
Vetting of entries by Design Anthology and shortlisting
15-31 august 2024
Jury judging period
2 September 2024
Finalists announced
September 2024
Awards ceremony in Singapore, plus optional sponsored events held to highlight our relationships with individual Awards sponsors
20 September 2024
Winners announced online
21 September 2024–28 February 2025
Virtual exhibition of finalists
Audience
277,000+
Combined global audience
80,000+
Social media followers
20,000+
Email subscribers
92,000
Print magazine readership
42,000
Total podcast audience
45,000+
Unique monthly website visitors
Design Anthology is a premium, multi-channel media brand recognised by audiences globally
Marketing Campaign
In the lead up to the launch of the Awards, we will roll out a multichannel marketing campaign to communicate the objectives and milestones of the programme and give visibility to the Awards sponsors.
Extensive print ad campaign for major sponsors
Advertisement announcing the Awards featuring sponsor logos
Announcement of winners later in the year featuring sponsor logos
Mentions in The Dispatch, our monthly email product sent to more than 20,000 subscribers
Custom EDMs sent to more than 20,000 subscribers
Social
Announcements of the awards on Instagram, Twitter and Facebook
Reminders of entry details and key dates on Instagram, Twitter and Facebook
Announcement of prizes on Instagram, Twitter and Facebook
Announcement of winners later in the year featuring sponsor logos
It is important that the marketing campaign provides ample value for our sponsor partners, so we will be using a variety of targeted channels over the course of 2024. Design Anthology can also customise a tailored package with a unique approach based on sponsor objectives.
Please note that earlier sponsorship commitment means more communication opportunities and a longer time frame for exposure to our audience.
Packages
Design Anthology offers several sponsorship packages, each designed to offer the highest level of exclusivity and exposure before, during and after the Awards programme.
All packages include high-impact branding, visibility and participation. You will be able to engage with an audience of design professionals and design enthusiasts via all of our platforms and during Awards-related events.
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Complimentary double-page spread advertisement in Design Anthology magazine (×2)
Logo on Design Anthology Awards print advertisements throughout the year (×2)
Large logo on EDM announcements and calls for entry
Large logo on Design Anthology Awards website
Large logo on all collateral during any physical events or presentations held to announce or promote the Awards (to be confirmed)
Brand name and social media handles mentioned in all social media marketing
USD 45,000
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Complimentary full-page spread advertisement in Design Anthology magazine (×2)
Logo on Design Anthology Awards print advertisements throughout the year (×2)
Medium logo on EDM announcements and calls for entry
Medium logo on Design Anthology Awards website
Medium logo on all collateral during any physical events or presentations held to announce or promote the Awards (to be confirmed)
Brand name and social media handles mentioned in all social media marketing
USD 29,000
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Complimentary full-page spread advertisement in Design Anthology magazine (×1)
Logo on Design Anthology Awards print advertisements throughout the year (×2)
Small logo on EDM announcements and calls for entry
Small logo on Design Anthology Awards website
Small logo on all collateral during any physical events or presentations held to announce or promote the Awards (to be confirmed)
Brand name and social media handles mentioned in all social media marketing
USD 16,000
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Small logo on Design Anthology Awards print advertisements throughout the year (×2)
Small logo on Design Anthology Awards website
Small logo on all collateral during any physical events or presentations held to announce or promote the Awards (to be confirmed)
Brand name and social media handles mentioned in all social media marketing
USD 10,000
Past Sponsors
Your brand will stand among the top-tier brands supporting the Design Anthology Awards 2024
Venue Sponsors
The Tokyo Toranomon EDITION, The Murray Hotel
Trophy Sponsor
Lasvit
Named Sponsors
ADF, Asahi Shuzo, Baker, Bulthaup, BYO Living, Cassina, Design Hotels, Fort Street Studio, Gessi, HKT Premier, Kvadrat, Maison&Objet, Tai Ping
Contacts
HONG KONG & Rest of world
Thailand
Narumol Wongmas
NJ International Media
+662 207 5435
noo@njintermedia.com
Italy
Fiorucci International
+39 0362 144 60 00
info@fiorucci-international.com
United Kingdom and rest of Europe
Rebecca Harkness
+44 7500 949434
rebecca@designanthologyuk.com